Flex Orthodontists: Two friends, one vision, open a cutting-edge Montreal-area clinic

Flex Orthodontists-Montreal

The why: Background story An orthodontic clinic built on friendship, vision, and compassion has opened in the heart of Vaudreuil-Dorion, Quebec. Flex Orthodontistes is the creation of Dr. Gaston Federico Coutsiers Morell and Dr. Anthony Rossi, two longtime friends who met during their orthodontic specialty training at the University of Alberta. Their story began before classes … Read more

What dentists need to know about Google ads

The success of Google Ads relies on more than budget—it takes smart bidding, strong copy and optimized landing pages. (iStock)

A patient wakes up with a toothache. The first thing they do isn’t flip through a phonebook or wait for a flyer in the mail, they grab their phone, open Google, and type in “dentist near me.” Within seconds, they’re comparing local practices, reading reviews, and deciding who to call. This is how most patients … Read more

How to address social media complaints as a dentist | Weekly Wisdom

How-to-address-social-media-complaints-as-a-dentist alternate text for this image

As a dentist, having a complaint made against you can be a stressful experience. One way to avoid complaints is to ensure your social media conduct adheres to professional standards. However, if you do face a complaint based on your online activity, Josh Koziebrocki, founder of Koziebrocki Law, shares how to best to handle the … Read more

Employment contracts: The unsung hero of a successful dental practice

Two professionals shake hands over a signed contract, representing the successful conclusion of a business deal. This image embodies the spirit of collaboration and trust in a corporate environment.

Running a dental practice isn’t just about perfecting smiles—it’s also about managing people, mitigating risk, and ensuring your business can thrive without unexpected legal pitfalls. Few people understand this better than Dirk de Lint, partner at MBC Legal, a firm specializing in employment law for dental and healthcare practices. With over 13 years in employment … Read more

Giving feedback to your employees to support the long life of your practice

Simple day of healthcare workers in the clinic.

Giving feedback the traditional way is dead; feedforward opportunities support the long life of your practice You know the importance of feedback from your patients. Regularly assessing how patients feel about your care and their personal experiences at your office is highly valuable. Otherwise, you do not know where you “stand” with those individuals who … Read more

The high price of free dental consultations (and how to stop paying it)

Asian dentist and female patient discussing dental x-ray image in dental office.

A lawyer wouldn’t dream of giving away their time—so why do dentists keep doing it? Discover the overlooked strategy that makes every consultation count—and pay. A dentist and a lawyer were chatting at a party. Their conversation kept getting interrupted by people asking the dentist for free dental advice and describing their various ailments. After … Read more

Will CDCP increase the value of your dental clinic?

Portrait of confident dentist at dentist office with arms crossed during appointment. alternate text for this image

With the federal government investing $13 billion over five years — starting in the 2023 fiscal year — and $4.4 billion annually thereafter into the Canadian Dental Care Plan (CDCP), some dentists might assume practice values are poised to rise. The reasoning is straightforward: more people will seek treatment, and those who previously paid out … Read more

How dentists are reworking their schedules to earn more

Money question, where to invest, pay off debt or invest to earn profit, financial choice or alternative to make decision concept, businessman investor holding money coin thinking about investment.

For many general dentists, “success” looks a lot like burnout. Your schedule’s full. Hygiene is booked weeks out. You’re staying late, working through lunch, and grinding through procedures day after day. From the outside, your practice looks healthy. But when you sit down to check your numbers, the profit margins tell a different story. Despite … Read more

Should dentists be posting to Instagram and TikTok?

Man taking a photo of another man at a dental office

We are getting this question more often from our dental clientele—why aren’t we posting to Instagram and TikTok? It’s a fair question and it’s easy to get swept up into the hype of social media today. So here is how we respond: Do you want to be flashy or do you want to have a … Read more

Can you still profit while accepting CDCP patients?

As of May, more than 5.5 million Canadians are now covered under the CDCP, and over 3 million Canadians have already received dental care. (iStock)

On the surface, the federal Canadian Dental Care Plan (CDCP) seems simple: uninsured Canadians earning under $90,000 gain access to dental care and dentists gain new patients.However, it’s not that simple, as the CDCP creates scenarios with nuances. Bernard Dolansky, senior national partner, transition consultant and salesperson, and Bill Henderson, broker and senior transition sales … Read more

Bridging the mentorship gap: Supporting Canada’s next generation of dentists

Rear View Of Man In Graduation Gown Standing In Front Of Opened Door. Business, Choice And Opportunity Concept

Imagine stepping out of dental school, full of clinical knowledge, but you’re going into the operatory alone for the first time. The transition from academia to real-world dentistry is thrilling yet daunting, filled with unforeseen challenges in patient management, practice administration, and clinical decision-making. This critical phase, if unsupported, can overwhelm even the most promising … Read more

Exploring SMART goals for your dental practice

SMART, goals - specific, measurable, achievable, relevant, time-bound. Success business strategy vector infographics.

GET SMART As we step into the summer season, it’s a great time to reflect and set fresh goals. However, some methods of setting goals are better positioned for success than others. This is similar to how you may find some techniques or methodologies in your day-to-day practice consistently bear fruit, whereas others wither on … Read more

Building more than a clinic: The story behind Sprout Kids Dentistry

Above Text alternate text for this image

The why: Background story Dr. Arleen Schmidt always felt a natural connection with children. Born and raised in Calgary, her education took her to Denver, Colorado, where she completed her residency in pediatric dentistry in 2023. It was there that she truly discovered her calling for helping children feel calm, confident, and even excited about their … Read more

Why dentists need to laugh

Two women, beautiful young woman and female dentist doctor laughing together at the dentist ordination.

To most of the world an inch is a small amount of space. To a dentist that’s at least three teeth. Dentists spend their whole professional lives working inside of a tooth, with literally only millimeters of room to work in. A molar is maybe 7-8 millimeters wide. So, spending a lifetime worrying about drilling … Read more

How to grow and sustain your dental practice with reverse mentoring

Dentists stand confidently in a well-equipped office. They wear professional uniforms and radiate a friendly attitude, representing teamwork, healthcare, and exceptional dental services amid a clean, modern clinic setting.

Mentorship is not just for the young and the “green.” As the late Dr. Jack Hughston said, “As long as you’re green, you’re still growing. Once you’re ripe, you’re next to rotten.” All of us should continuously challenge ourselves. Dental science, technologies, and the industry as a whole never stand still, and neither should we. … Read more