This year’s Pacific Dental Conference in Vancouver, British Columbia saw over 250 exhibitors and thousands of dental professionals learning about new techniques, procedures and products in dentistry. Watch last week’s video: Best Advice with Dr. Les Rykiss
Henry Schein, Inc. (Nasdaq: HSIC), the world’s largest provider of products and services to office-based dental, animal health, and medical practitioners, has been recognized by the Ethisphere Institute, a global leader in defining and advancing the standards of ethical business practices, as a 2017 World’s Most Ethical Company®. Henry Schein has been recognized for the … Read more
Again this year, the world’s largest professional dental product manufacturer, Dentsply Sirona, has been honored to receive the prestigious “Top Employer” certification in Austria, Germany and China from the Top Employers Institute. The Netherlands-based certification company has been recognizing Top Employers world-wide since 1991, honoring enterprises for their exceptional personnel pro-grams. The official certification names … Read more
Are you a dentist suffering from financial stress? Want learn how to handle it better? As a dentist, everyone around you will know that you earn pretty well. What they might not know is that dentists, despite the notion that they have one of the best paying jobs, are also susceptible to financial stress. Here … Read more
Sebastiano Andreana, DDS, associate professor and director of implant dentistry in the University at Buffalo School of Dental Medicine, received the Isaih Lew Memorial Research Award from the American Academy of Implant Dentistry (AAID). The annual award, presented to Andreana at the AAID’s 65th Annual Education Conference, recognizes a single individual for their significant contributions … Read more
NuSmile Ltd. today announced that Dr. Carolyn Primus, leader of its research efforts in bioceramic materials, was a recent winner of the 2016 Dr. Edward B. Shils Award. Dr. Primus was the founder and CEO of advanced mineral trioxide aggregate (MTA) manufacturer Avalon Biomed Inc., substantially all of whose assets were recently acquired by NuSmile. … Read more
Change is everywhere and especially in dentistry. How are you adapting to the changes and using them to be more relevant to your patients? Technology, as we all know, is revolutionizing what the dentist is able to accomplish in the clinical arena. We now have a multitude of diagnostic tools that only a handful of … Read more
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The sustained popularity of Facebook as the leading social media network can be effectively leveraged to promote your dental website. In a highly competitive online environment, you need more than just website promotion and internal SEO to reach your target audience. Social media marketing plays a vital role, and Facebook continues to be the social … Read more
DOWNTIME: What happens when patients cancel or just fail to show up? This is especially a problem in hygiene (which patients often skip because, after all to them, “It’s just a cleaning”), but it affects the whole practice. Think of Downtime as a Percentage: Downtime is the share of non-productive time your practice incurs each day. … Read more
The primary goal of your online dental marketing campaign should be to disseminate information, educate the readers and deliver real value. When the focus is on helping the patients through your dental website, blog, social media and other online efforts, it will eventually help build a robust online reputation, build relationships, and translate into growing … Read more
The traditional model of “dental customer care” has been in place for a long time, and it has seen little real change. It goes like this: modernize the dental office, promote expensive surgical procedures (e.g. implants and smile makeovers), put up a website and perhaps a Facebook page telling the world what services you provide. … Read more
Search engine algorithms have evolved dramatically over the last few years. Following major search engine updates, particularly in the last three years, many of the traditional search engine optimization (SEO) techniques and tactics are no longer relevant. If you continue to embrace the old and outdated SEO practices, it will become increasingly difficult for your … Read more
A new American website called End Cavities is actively promoting prevention of dental decay in children. This website is organized by the Children’s Dental Health Project and it is well done and very worthwhile. My guess is that End Cavities responds to the growing coverage of children’s dental care by Medicaid. Again, another very worthwhile … Read more
Three news items crossed my desk in the past month. All seem to point to a future for dentistry which features more specialization around managing the cause of poor oral health. One news item was a video interview with a number of dental opinion leaders in Minnesota, about the emerging role of dental therapists. Dental … Read more
4 ways to enhance patient satisfaction…… Patient communication is more likely to succeed when there are more positive interactions than negative interactions. Luckily, we as humans have a unique ability to turn negative thoughts and emotions into positive ones. Here are a few more ways to hit the magic ratio and positively enhance patient satisfaction … Read more
Most independent dental practitioners have their own practice websites, and chances are that you are one of them. Some dentists have installed customized software programs for more effective communication and data storage. Web based solutions and technologies have also evolved rapidly in recent years to provide improved storage, backup and access of data in comparison … Read more
The March 3, 2016 edition of the New England Journal of Medicine has a provocative article called “Uber’s message for healthcare”. The thrust of this article is summarized below by the Kaiser Foundation: “Unreliable service, inconvenience, uncomfortable surroundings, and high prices make customers unhappy, and given the opportunity, they will go elsewhere. Uber, Silicon Valley’s … Read more