Gum disease and high blood pressure

A new, 3-year prospective Japanese study involving over 2500 university students (mean age of 18 years at baseline) examined various risk factors for the emergence of high blood pressure (hypertension). The study found that amongst a group of students who had elevated (or prehypertensive) blood pressure at baseline, 3 factors which led to high blood … Read more

Avoid Negative SEO Tactics to Maintain Website Search Rankings

Search ranking algorithms of leading search engines such as Google and Bing have become highly sophisticated in recent years. It is no longer a wise move to indulge in negative SEO tactics in the hope of pushing up search rankings for your website by manipulating the search algorithms. Such a move is most likely to … Read more

Getting ready for the grey hairs

“British Columbia’s population now has 31 people 65 years old or over for every 100 working-age persons. In a decade, the ratio will be 41 to 100. Ten years later, in 2035, the ratio will be 48 to 100, according to a recent paper from the Business Council of British Columbia. Put another way, the … Read more

What Your Older Patients Are Thinking & Wanting

When I was surveying adults in the waiting rooms of dental practices in the UK some time ago, I wondered if these patients wanted to participate in the assessment of their future oral health. So I added a question to the survey which posed the major risk factors for poor oral health, and then asked … Read more

Core Team Decision Making

Do you have positive influencers in your practice? We continue from last week by considering the strategic type of decision making when implementing change into your practice. Decision Style – Core Team decision making: The leader trusts and depends on a select group of members of the practice (with representation from each department) who are … Read more

How to Maximize Favorable Visitor Response to your Website?

Your dental website will probably have a call-to-action to encourage visitors to fill a form, leave a comment, or call up your office for an inquiry or appointment. You can try to maximize visitor response in your favor, if you website fulfills the following pre-requisites. User-friendly Web Design Create an efficient and hassle-free user experience … Read more

Great Practice Marketing Is Your Competitive Advantage

“5 Success Factors To Better Compete” For many dental offices, the business year correlates to the calendar year. Here we are at Q4 and it’s time to be strategizing and executing on business growth initiatives to finish the year strong, while also establishing momentum for a fast start in 2016. If attracting more new patients … Read more

Floss or Brush First?

Essentially, we don’t know which hygiene procedure should be done first, nor for that matter, whether flossing has any preventive effect on dental decay. Read this quick review by the New York Times about the limited evidence to support flossing. So why do we recommend it, and even gently nag our patients about flossing? There … Read more

Dental spending is a significant to Canadian employers

Recently, I reviewed the spending on healthcare benefits by a mid-sized Canadian employer. In particular, I looked at the dental plan and the drug plan. Here is what I found: dental spending grew by 12% over the past year at a time when the number of employees was stable dental spending surpassed the combined cost … Read more

The dentist called Dr. Facebook

A survey about how Americans prefer to access their healthcare providers shows a gap between what the community wants and what the healthcare providers offer. Most patients want digital access to healthcare advice,says this survey: We communicate with our friends, our families and our coworkers via email and Facebook, and apparently, most Americans also wish … Read more

Measuring Results of your Content Marketing Efforts

While you make online content marketing efforts to promote your dental practice, it is also important to assess where your marketing campaign is going and what kind of an impact it is making to help achieve your marketing goals. Use Google Analytics Google Analytics is the most popular web analytics service on the Internet. The … Read more

The BIG issue: Affordability

A recent survey of American adults found that 1 in 4 did not purchase needed dental care last year, because they couldn’t afford this service. Dentistry was, amongst all healthcare services, the least affordable (see chart).   And this was when the American dental waiting rooms have never been emptier, and dental incomes at their … Read more

Predicting who will get sick — just what the patients want

American insurers are now using sophisticated computer algorithms to predict who, amongst their clients, will require early re-admission to hospital or who will have difficulties with their diabetes. For those who are predicted to get sick (again), the insurers offer additional services such as a health coach or more more home care. Our Canadian medical … Read more

How to Achieve High Rankings in Facebook Search?

With over a billion active monthly users, Facebook continues to be the social media behemoth that is hard to ignore. Small businesses and professionals can leverage the power of Facebook to their marketing advantage. Many people use Facebook Graphic Search to get more information out about relevant products or services they may be looking for. … Read more

Presciption for us ALL!!

This may be habit forming … I have to share the prescription I received last week from my medical doctor upon completion of my annual physical examination. My doctor stated that he was going prescribe a rare and unique script for me that I will be required to adhere to for the remainder of my … Read more

A big incentive to visit the dentist — a longer life!

A new study which followed mortality of young Seniors over 5 years, found a significant predictor of death was the number of teeth. Even when allowing for other risk factors for mortality (gender, BMI, serum albumin level, current smoking status, education, number of family members living together, history of chronic disease), the risk of all-cause … Read more