Improve Your Dental SEO with Backlinks
Interested in contributing to Oral Health Group’s blog? Email marley@newcom.ca for more information!
Blogs
How to Assess Your Dental Website Quality with Google Lighthouse
You know that every dental practice needs a good website, and yours looks fantastic. Yet, appearances can be deceiving. Unless you happen to be a skilled webmaster, you probably have no idea how your website performs or how well optimized it is. Thankfully, Google offers a tool that can help. A Lighthouse audit takes just … Read more
5 Reasons Why Your Dental Practice Needs to Engage in Social Media
Social media started as a platform for meeting and connecting people, but it has evolved to become so much more. Nowadays, social media is a commercial force with enough influence to make or break a business — including dental practices. Does my dental practice need social media? Like brushing your teeth and flossing, the answer … Read more
Tech Neck Is Even More Pronounced In Dental Professionals – Preventing Poor Posture
Tech neck, a layman’s term for the onset of muscular pain and disorders stemming from modern smart device and computer usage, is a big problem for dental professionals. An important study published by the Journal of Education and Health Promotion found that 69 percent of dental students suffered from significant pain, with clinicians in endodontics and pedodontics particularly … Read more
Common Things Dentists Forget When Planning Their Retirement
It is important to thoroughly plan for retirement; any mistakes can mean you run out of money in what should be a peaceful, carefree time. There are a number of things dentists can take into account when retirement planning: unexpected issues, inflation, expenditure, and many other factors. This article will cover some common things dentists … Read more
You NEED to be the Ideal Employer
“Train people well enough so they can leave. Treat them well enough so they don’t want to!” – Sir Richard Branson. At a time of incredible labour shortages for so many dental positions, the ability to attract and keep top level talent is proving to be as challenging as it is critical. I know of … Read more
Why Complete a SWOT Analysis for My Dental Practice?
The market growth of dentist practices is expected to grow by 5.2% this year. Why should that matter to you? It’s one small indicator that the dental industry is seeing somewhat of a boom. On one hand, that’s a good thing for the industry as a whole. More people are paying attention to their oral … Read more
Using Video to Put a Human Face on Your Digital Marketing
Interested in contributing to Oral Health Group’s blog? Email marley@newcom.ca for more information!
What Type of Content Should Your Dental Website Feature?
You’ve finally finished creating a website for your dental clinic. It looks clean, user-friendly and professional, but you’re left with one question: what should you post on it? Content provides useful resources for your patients and helps your website appear higher in search results. You might be wondering how to add more information to your … Read more
Search Optimization For Your Dental Practice’s Facebook Page
As you probably know, SEO (search engine optimization) is an essential part of any good dental marketing plan. Over 90 percent of adults look for information on the internet. If you want people to find your dental practice, it needs to appear in those search results. As Google employees have stated repeatedly, social media is … Read more
6 Simple Exercises to Help Keep Dentists’ Hands Steady
The road to becoming a dentist is not an easy one. Aside from mastering the science and art of caring for patients’ dental and oral health, dental students must make sure they possess and further develop the manual dexterity required of those in the profession. Without a doubt, a dentist’s hands are their most important … Read more
Considerations for Buying and Selling a Dental Practice During the Pandemic
It goes without saying that the COVID-19 pandemic has been an unexpected and unprecedented period in Canada and beyond. And while you might think that would hinder dental professionals from buying or selling a practice, think again. Over the last few years, the healthcare industry has undergone an unrivaled rate of change but particularly during … Read more
How Dentistry Professionals Can Manage Their Mental Health
Most people don’t realize that the dental profession is one of the most at-risk for mental health disorders. These include depression, anxiety, and negative effects of stress. Mental health in dentistry can often be considered a taboo subject, but it has been ignored for too long. To understand the serious nature of this problem, you … Read more
Eliminating the “Can’t Beat’em, Better Join’em” Mindset!
By now, everyone probably knows about the DentalCorp IPO. It is the first Canadian corporate dental group to go public since TriDont tried it, unsuccessfully, approximately 35 years ago. The response to this news on social media has been interesting to watch. Some dentists in private practice have responded with an “if you can’t beat’em, … Read more
How To Make Your Dental Clinic Website Visible On Google
Did you know there are over 10,000 dentist employers in Canada? And how many specialists are employed there? How many are going to graduate and build their careers? To make sure you stand out, your clinic website has to pop up in the TOP-10 Google results. And the higher, the better. To achieve such a … Read more
Social Media Success in the Age of COVID-19
Interested in contributing to Oral Health Group’s blog? Email marley@newcom.ca for more information!
Attracting New Patients to Your Dental Practice
Whether you just launched a new dental practice or are looking to grow your existing practice, you will need to spend time on attracting new patients to survive. You already know that it is important to have high-quality services at an attractive price, but a comprehensive marketing strategy is just as crucial to the longevity … Read more
How Artificial Intelligence Is Propelling Forward-Thinking Dentists Out of the Pandemic Slump
More than a year into the global spread of COVID-19, the pandemic continues to affect businesses across the globe. With the first quarter of 2021 now behind us, there’s still very little information available about the pandemic’s effects during that time period as it relates to dentistry. However, a few recent publications are already beginning … Read more
Practical Tips For Paying Off Your Dental School Debt
When you do a search online for the highest paid jobs in the healthcare industry, you’ll see that dentists almost always make it to the top five, even the top three. Even lower-tier dental jobs pay nicely. And if you’re one of the few emergency dentists in your area or an oral surgeon with a … Read more
How Increased Remote Life is Changing Aspects of Oral Health
The outbreak of COVID-19 has impacted almost every aspect of ordinary life, from work to education to entertainment. Among the most significant effects, however, may be on the practice of healthcare, including dentistry. The transition to telemedicine has required dental practices to adapt to new technologies and potentially unprecedented remote care practices. However, it is … Read more