word of mouth marketing

Dental Marketing Myths You Should Ignore

To say that dentistry these days has become very competitive would be an understatement. With dental practices seemingly operating only a few meters apart from one another, the competition for patients has become extremely tight. Some resort to reducing their regular or cosmetic dentistry costs to attract more patients. Others turn to giving away freebies. … Read more

No Prize Required for Great Referrals

from admin at Modern Dental Practice Management Dentists often turn to incentive programs for referrals. While I’m not opposed to incentive programs, incentives for referrals isn’t necessarily a good marketing tactic. Word-of-mouth is the most effective and efficient way for dentists to get new patients. Referred patients have a good reputation for long-term retention, so … Read more