Whether you have been on social media for years, or are just getting started, chances are you’d like to increase your effectiveness. By “effectiveness” I mean, get more likes or followers, expand your visibility, increase interaction, and of course attract new patients. We’ve seen great results for all of these objectives with social media advertising … Read more
With Instagram stories and Snapchat, you might ask, “Why would I go through the trouble of creating posts for my practice’s pages if they’ll just be gone after a day?” This is why it’s worth your time. As social media and technology continue to evolve, so do the preferences and habits of social media users. … Read more
People are watching more online videos than ever before, and smart dental practice marketers are finding that video sparks more social media engagement and sharing than just about everything else. So what’s the key to harnessing the power of video in growing your thriving practice? It’s the smartphone in your pocket. Do you still watch … Read more
by Peter Wylie Published June 10,2010 It’s time to debunk the big myths that are keeping business owners and marketers on the social media sidelines. As with any new technology, social media has spawned its share of misconceptions and myths that keep people from interacting. Myth #1: My Customers Aren’t on Social Media Wow, if I had … Read more