Are You Being Strategic With Social Media?

social media

In early October, Oral Health was graciously invited to attend Dentsply Sirona World in Las Vegas ¬¬– and it did not disappoint. We were given the opportunity to experience three full days of education, networking, and social events in Sin City. The industry’s must-attend event has yet again proven itself as extremely beneficial for attendees … Read more

A Love Affair: DMC’s 2019 Grenada Dental Mission Trip

DMC’s 2019 Grenada dental mission trip

Hello soul. I see you there. No more defences.  Nowhere for you to hide.  No cloak to wear. You can’t prepare and I shall not spare you from me. For I am self-aware. Rise up now soul.  Burn hot and flare across abyss and do warfare ‘gainst dark and cold and empty air! For you are … Read more

Aesthetic Crown Lengthening

Aesthetic Crown Lengthening

Introduction With the continued high demand for esthetic dentistry, gingival health is among the first fundamental esthetic objectives during treatment planning. Diseased gingival tissues will possess a negative impact on a smile. The literature is replete with articles describing cosmetic restorative cases with a brief mention of the preliminary gingival recontouring. It is not always … Read more

The New Canada Food Guide: Considerations For Periodontal Health

WARD-FEATURE alternate text for this image

The Updated Canada Food Guide This year marked the first update to the Canada Food Guide (CFG) since 2007. The highly recognizable rainbow showing different food groups was replaced with a plate of food – known as the ‘Eat Well Plate’–representing proportions of different foods that Canadians should be putting on their plates to conform … Read more

Periodontal And Prosthodontic Management Of Class III Malocclusion: A Case Report

Dubleneau-28—Intraoral-view-of-cemented-tooth-and-implant-crowns alternate text for this image

Introduction Modern implant dentistry has been shown to yield excellent well-documented long-term results, with 10-year success and survival rates above 95%.1 Dentists now have the choice of using an array of preoperative planning tools, both conventional and computer-aided, to help them assess potential rehabilitative treatment solutions for their patients. Diagnostic wax-ups have been a critical … Read more

The Fonthill Implant Care Protocol: A Critical Update

fritz-featured alternate text for this image

It has been eight years since we published our Supportive Periodontal Implant Maintenance Protocol1 which has been shared and implemented in dental practices and hygiene colleges across the globe. With the exciting new periodontal and peri-implant classifications published simultaneously by the American Academy of Periodontology and European Federation of Periodontology, we felt it was necessary … Read more

Peri-Implant Diseases And Conditions: An Executive Summary Of The New Global Classification System For The Busy Dental Professional – Part II

oral health group

In 2017, the world of periodontology was redefined with significant updates to the classification system for periodontal and peri-implant disease. The work of more than 170 leading clinicians, scientists, and educators from around the globe culminated in the publication of 17 articles and four consensus statements summarizing a contemporary, evidence-based and clinically relevant system. This … Read more

For Better Or Worse – Can You Tell The Difference?

oral health group

Over the years our profession has managed to confuse patients by what we call ourselves. Can you tell the difference between dentists with various letters after their names? What is a bona fide (Latin for “in good face”; legal meaning “sincerely, without deception”) specialist and a generalist? Today, I am afraid, we may have confused … Read more

Rest Assured Your Patients Are Insured (And Ready To Use It)

iStock-163529303 alternate text for this image

Don’t underestimate the willingness of your patients when it comes to dental insurance. Most patients have it (more than you think) and if presented with a treatment that would be covered, even partially, are willing to use it. Open the dialogue around the topic, whether it’s you, your office manager or front desk staff, to … Read more

Top 10 Risk Management Tips For General Practitioners Providing Orthodontic Services

Risk Management

With the rise of clear aligner therapy in dentistry, it has become increasingly common for general practitioners (GPs) to provide orthodontic services like Invisalign. Offering orthodontic services is a differentiating factor for general practitioners and can help set practices apart in today’s highly competitive market. On the other hand, orthodontic care is a specialization that … Read more

How Dental Practices Can Leverage the Power of Sound

Audio Branding

A strong brand image is high on the agenda for most dental practices. Forward-thinking practitioners know how an out-of-date website or a poor email newsletter can paint the wrong picture of a brand in a matter of seconds. But building a brand isn’t just about how a company looks. How a dental practice sounds to … Read more

Complete Guide to Dental Marketing Videos

iStock-1060976954 alternate text for this image

Our love of video is much older than the internet. From the first motion pictures and reel-based home movies to VHS, DVD, and beyond – people have been obsessed with video for generations. The popularity of this media format is much older than the internet, and it isn’t likely to fade anytime soon. Video marketing … Read more

Clicks To Bricks: A Social Media Strategy For Your Practice

social media

Social Media is hard to get right, but easy to get wrong. Everyday users send 500 million tweets, make 4.5 million likes on Facebook, and upload 95 million photos and videos to Instagram. Social media is a powerful influencer. Everyone is doing it, using it and viewing it; the largest to the smallest businesses, governments … Read more

A Journey To Excellence In Clinical Practice & Interior Design

Dental Office Interior Design

Dentistry is a special and exciting career for people interested in medicine, oral health, and helping others. Although becoming a dentist requires many years of education, our challenging yet rewarding field can make the effort well worth it. The Learning Curve for graduates transitioning into private practice is steep; and very rewarding for those who … Read more

Surviving And Thriving

striving

Since Oral Health Office is dedicated to all things business related, I thought this would be the perfect platform to share some exciting (non-dental) news with you, our dedicated readers, about our media company, Newcom Media Inc. If you are not aware, Newcom Media produces magazines, websites, trade shows and events for the dental, automotive, … Read more

I’m All In

Irene Iancu,

Have you ever asked for a raise and been declined? What about benefits, new equipment, fancy scrubs or lab coats? I’m guilty. We all have needs and wants. Practice owners have moments of splurge when the cash in pouring in, and the next moment could be a drought. The conversation around money always rears its … Read more

10 Strategies For Handling Parents Of Your Pediatric Patients

iStock-1141230472 alternate text for this image

Pediatric patients in the dental office create an interesting environment that can be both exciting and chaotic. Often times, the parents can be far more dramatic than the patients themselves. Parents are trusting your office with their most prized possession. It is imperative for teams to connect both with the parents as well as with … Read more

Strategies To Increase The Profile Of Dental Hygienists In The Community

Dental Hygienist

As a profession, dental hygiene is at a tipping point. We are balancing on a scale. On one end, the occupational model of practice, and on the other end, the professional practice model. The past 30 years have been a period of sustained growth for the professional model of practice. Dental hygiene professional practice has … Read more