What’s your diagnosis? Case #3

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A healthy 49-year-old female was referred to the Oral and Maxillofacial Pathology service for evaluation of intensely painful gingival lesions, which were associated with bleeding and difficulty brushing.

Letter to the editor Re: Geographic tongue beyond the dorsum

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Letter to the editor I did enjoy reading Dr. Fritz and Ms. Rosenboom’s article titled: “Geographic tongue beyond the dorsum” published in the October edition. Thank you for the reminder that the geographic tongue can have multiple locations and presentations. It is indeed an interesting and unusual case. I could not but notice that the patient’s medical … Read more

Marketing in a post-CDCP era

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Politics and specifics aside, the general discourse and issues surrounding the CDCP present keen marketing and communications opportunities for savvy practice owners and administrators like yourself.

Layered intraoral scanning for longitudinal soft tissue monitoring

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Abstract Monitoring peri-implant soft tissue stability has long been hindered by the subjectivity and limitations of traditional methods such as probing, photography, and radiography. Layered intraoral scanning offers a reproducible digital method to detect subtle changes in soft-tissue morphology over time. By superimposing baseline and recall scans, clinicians can identify early shifts in papilla height, … Read more

Why 500 fresh google reviews beat 500 old reviews every time

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Have you ever wondered why some dental practices with fewer total reviews consistently outrank competitors who’ve been collecting testimonials for years? The answer lies in understanding Google’s preference for fresh patient feedback over aging testimonials.

Dealing with the non-compliant child in dental hygiene care

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Effective oral hygiene instruction and regular recall appointments provide significant benefits for pediatric patients and are an essential part of the overall treatment plan. But what happens when the child you first meet is non-compliant?

The $20,000 phone call most dentists never hear

How one simple phone call can quietly drain tens of thousands from your practice without you even knowing it.

before you invest in another scanner, marketing campaign, or consultant promising new patients, start with your front desk. Because if your phone calls fail, your marketing dollars and your new technology cannot save you.

The dental hygienist as an entrepreneur: Turning challenges into opportunities

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When I first began practicing dental hygiene, I quickly realized that our profession had incredible potential—but there were also gaps. Voids that left me asking: why isn’t anyone doing something about this? That question became the spark that ignited my entrepreneurial journey. Spotting the voids My first realization was with instrumentation. Early in my career, … Read more