6 Reasons You Should Consider Getting Dental Veneers

Consider using the following educational article at your practice to help inform patients about getting veneers. The cosmetic dental industry has evolved to offer solutions to almost every problem related to oral hygiene, tooth troubles, and smile aesthetics. And yet, most people may be unaware of the most advanced solution in smile correction today. Dental … Read more

TikTok Tooth Trends

TikTok Tooth Trends

Recently my daughter had her wisdom teeth extracted. The day before she asked me to buy her pineapple juice. I replied, “Pineapple juice? Why do you want that? You don’t even like pineapples.” She said, “I saw on TikTok that drinking pineapple juice before getting your wisdom teeth out reduces pain and swelling.” Uggghh! Another … Read more

Full Promise of Teledentistry Hinges on Dental Education, ADEA Report Finds

The COVID-19 pandemic has accelerated and broadened the use of teledentistry, offering new promise in the ability to reach vulnerable populations in the greatest need of oral health care, according to a policy research report from the American Dental Education Association (ADEA) . At the same time, the report— “Teledentistry: Innovation to Improving Access and … Read more

5 Important Steps to Improve New Patient Experience

The patient experience is the most vital aspect of maintaining a successful dentist-to-patient relationship. Following a comprehensive routine for marketing your practice to new patients makes them feel cared for and is a critical part of running a successful dental clinic. 1. Why the first phone call plays a vital role The initial phone call … Read more

The “Golden Rule” in Health Care

Julian Perez, Vice President, Risk Management & Compliance at dentalcorp, discusses the importance of always considering the “golden rule” in health care and how patient’s growing knowledge of the industry should motivate you to do more.

A Structured Approach to the New Patient Exam in Pediatric Dentistry

New Patient Exam

When a child is scheduled to be seen by a dentist, it is important to remember that this visit will likely involve at least two individuals: the child and his or her parents. Today, parents want to play an active role in their child’s healthcare, and will report to the dental office with certain expectations … Read more

Should Your Dental Marketing Strategy Include 24-Hour Content?

With Instagram stories and Snapchat, you might ask, “Why would I go through the trouble of creating posts for my practice’s pages if they’ll just be gone after a day?” This is why it’s worth your time. As social media and technology continue to evolve, so do the preferences and habits of social media users. … Read more

Practice Production: Case Acceptance #101

Case Acceptance

Most would surely agree that having a semester dedicated exclusively to the psychology of Case Acceptance and New Patient Compounding before starting their dental career, would have been highly beneficial in dental school. Take into consideration these fundamental points before coming to any conclusions. We all know, all too well that in order to have … Read more

Legalizing Cannabis: How to Prepare Your Practice

Legalized pot is coming just in time for Hallowe’en and it could be scary for your practice if you’re not ready! Welcome back from the lazy days of summer! Getting back into gear for end of the year can be a mix of excitement and challenge. Sometimes, the challenge is turning our attention to events … Read more

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Patient-Centred Care, Soft Skills and Good Business

Patient-Centred Care

Health care administration has evolved drastically in the last generation, and the expectations about how health care providers communicate with patients ranks among the biggest of these changes. Numerous studies have shown that patient satisfaction depends upon the attitude that dentists and doctors bring to their work, while others have tied treatment outcomes to the … Read more

Dental Coverage Could Impact Your Patient Treatment Acceptance

“Selling” treatment is a challenge for many dentists. Treatment can be costly and it is not easy to convince some patients there is value when they do not “feel” they have a problem. Bottom line…bleeding gums are not a big problem if there is no pain or discomfort…right? Even with an employee benefit plan covering … Read more

Patient Education Program Launched by NuSmile

NuSmile Ltd., the worldwide leader in pediatric esthetic restorative dentistry, announced today the launch of its I Love My NuSmile program. The centerpiece of the program is the new I Love My NuSmile website that not only helps parents understand the best restorative dental options available for their children, but also provides a locator feature … Read more

Leverage the Power of Video Marketing for Your Dental Practice

Discussion about dental content marketing often revolves around written text. Although it is essential, especially for search engine optimization, there is another rising content marketing approach that you can’t afford to ignore. Video comprises about half of mobile traffic, and it is expected to reach 79 percent of all internet traffic by 2018. Prospective patients … Read more