What is a Good Social Engagement Rate in 2022?
Interested in contributing to Oral Health Group’s blog? Email marley@newcom.ca for more information!
Social Networking
Bakery Donates $8,000 for New Dental X-ray Machine at Windsor Regional Hospital
A bakery has “doughnated” $8,000 toward a new machine for Windsor Regional Hospital’s paediatric unit. COBS Bread made the donation to the hospital on Tuesday after collecting funds through March and April for its “Doughnation Day” campaign for a new Preva Mobile Dental X-Ray machine. “For me personally, it’s about investing in and supporting the … Read more
Seven Signs Your Dental Website is Outdated (and Five Redesign Pitfalls to Avoid)
The chances are that your first step in marketing your practice was creating a fantastic website. It was beautiful, modern, optimized, and functioned perfectly. Now ask yourself, how many years ago was that? Has it undergone a redesign or significant update since, and how recently? It might be ready for a redesign or major update … Read more
Education Needs to be a Team Effort!
It is an interesting contradiction to talk to dental students about the importance of learning about the business side of dentistry. The response I receive to offering training on management, human resources, marketing and financial planning is that they are so stressed focusing on the clinical components they need to earn their degrees, they don’t … Read more
What’s New With Google? How Recent and Planned Updates Impact Dental Marketing.
The average dental office has many sources for new patients, one of the most significant being Google. That means ranking well for local searches is one of the most critical marketing tactics. Unfortunately, most dentists are very well aware of that fact, and competition for the coveted top spots on Google Maps can be fierce. … Read more
Get Your Dental Practice Online in 2022 (With Bonus Tips)
The dental industry is getting more and more competitive every year; not only is it getting harder to keep your current patients, it is getting difficult to acquire new patients. One of the best ways to acquire new patients is having an outstanding online presence. How Do I Get My Business Online? Just having a … Read more
Dr. Brené Brown to Headline SmileCon 2022 in Houston
The American Dental Association (ADA) announces Dr. Brené Brown, researcher and author of six #1 New York Times best-sellers, will kick off SmileCon™ 2022 in Houston, Texas on October 13. A research professor at the University of Houston, Brown serves as the Huffington Foundation Endowed Chair at the Graduate College of Social Work and is … Read more
Ideas and Inspiration for Great Dental Posts on Social Media
Interested in contributing to Oral Health Group’s blog? Email marley@newcom.ca for more information!
Ontario Dental Association’s Annual Spring Meeting 2022
May 5–7, 2022 Metro Toronto Convention Centre Reconnect at ASM22! The Annual Spring Meeting (ASM) is the signature event of the Ontario Dental Association (ODA). Now in its 157th year, it is one of the longest running and most respected dental conventions in North America. Over the years the ASM has become a popular meeting … Read more
Journées Dentaires Internationales Québec 2022
May 27–31, 2022 The annual meeting of Ordre des dentistes du Québec will be taking place from May 27 to 31 at the Palais des congrès. This continuing education event, the largest dental congress in Canada with more than 12,500 participants, is the annual meeting place for Quebec dentists and members of the dental team. … Read more
Clinical Research Dental® Hosts the Canadian Rockies Dental Conference in Banff, Alberta
Clinical Research Dental is pleased to announce the Canadian Rockies Dental Conference sponsored by Hands-OnLine LIVE, August 11-13, 2022, hosted at The Rimrock Resort Hotel in Banff, Alberta. The Canadian Rockies Dental Conference is open to all dental professionals with an interest in enhancing their knowledge and scope of restorative and esthetic dentistry. With a … Read more
HPV-Related Head and Neck Cancers. Meet the Authors.
With a dramatically increasing incidence of HPV-related head and neck cancers in North America, dentistry is the first aggressive line of defense, and now offense, in saving lives and protecting quality of life. From this webinar, we hope that dentists will have a better understanding of the incidences, causes and epidemiology of HPV-related head and … Read more
Three Social Media Strategies to Give Your Dental Practice an Edge in 2022
Before the pandemic, it seemed like everyone was on social media. Now, that perception is very close to reality, with experts predicting that 96 percent of Canadians will be on social media by 2026. While this marketing channel is more important than ever for your dental practice, it is also increasingly complex. Here are some of the … Read more
What are the Benefits of Taking a Data-Driven Approach to Running Your Dental Practice?
Dentists and hygienists are often busy with day-to-day tasks, including managing patient records, keeping financial information updated, supervising the team, implementing different procedures, and even working on marketing and PR. But what if we told you that running your daily operations can get easier if you take a data-driven approach to them? Not sure how … Read more
Data Driven Dentistry: Finding Practice Success in 2022
Please join us in discussing the results of Oral Health’s annual Data Driven Dentistry survey with some of Canada’s leading experts in dentistry. We polled practising dentists across the country to ask for their thoughts on current dental challenges, maintaining profitability, practice building, staffing issues and much more. Now it’s time to dig a little … Read more
Are You Ready to be Creative?
I was recently asked by a dentist to look into my crystal ball and tell them what I see for the future of dentistry. We know that when one is trying to predict the future, one must be prepared to be wrong more often than they are right! Still, it is always fun to play … Read more
9 Effective Dental Marketing Strategies To Elevate Your Practice in 2022
Even if you are a good dentist, there is no guarantee that your business will prosper unless you implement effective dental marketing strategies and use local ads to boost brand awareness. You should not waste your resources marketing to the general public. Focus instead on your target group. If you offer quality service at a … Read more
How to Prioritize Health and Safety as a Dentist
Visiting the dentist on a regular basis is important for good oral health maintenance and management. Before the pandemic, dentists were seeing patients anywhere from every 3 months to every 2 years, depending on the individual’s requirements. However, since the onslaught of COVID-19 many appointments had to be cancelled and rearranged. Now, as we emerge … Read more
8 Qualities of the Great Dental Websites
A website reflects the level of service that a business can provide to its clients. A website serves as a business card, a shop, and the credentials for a firm reputation. A great dentist website covers a wide range of themes and highlights the services properly. Due to this, it attracts more visitors and generates … Read more
How Modern Technology Has Changed Your Dentist Office
Times have changed and dental clinics have too. Long gone are the days when a dental office was equipped with giant needles, foot-powered dental drills and disappointing results with increased pain and discomfort for patients. Now modern technology has changed the overall experience of dental clinic visits by introducing new, painless tools and techniques, as … Read more