You may already be familiar with web stories; they are a more recent phenomenon making significant strides as a successful marketing tool and are now growing in popularity. Since they provide information in small, easy-to-digest doses, they can be effectively used by dental offices to market their services to new and existing patients in the … Read more
Once you get approval on your job shadow request from your desired dentist professional, there’s no time to sit back and relax. It’s time you prep yourself on how you will be making the most out of your dental shadowing sessions. Now that you are choosing to experience this part of the medical field, you … Read more
RELATED ARTICLE: Tips for Successful Networking with Your Dental Colleagues
Did you know that Canada’s dental market is forecast to grow to US$ 16.61 billion in 2026? The Canada Dental Market: Insights & Forecast with Potential Impact of COVID-19 (2022-2026) report indicates a Compound Annual Growth Rate (CAGR) of 2.41 percent from 2022 to 2026. Canada’s dental industry is expected to grow by two percent this year. … Read more
Dentsply Sirona World 2022 in Las Vegas inspired over 4500 attendees during the three-day event. DS World featured extraordinary entertainment, industry-leading clinical education courses, and a great networking opportunity for the dental industry. “The energy was electrifying! You could feel the excitement and passion to learn, connect, engage, and work together to transform dentistry and … Read more
In October, we discussed how some people simply are not happy practising dentistry. Making a few tweaks at the fringes will not change things. They just do not find dentistry fulfilling and may even consider it exceedingly stressful. They need to find an alternative career. Others love being in the clinic! It gives them an … Read more
Devil! Devil! Come And Play. Emancipated. But Drag the Chain. Let Blackened Blood Fill Your Vein. Escape From Thought. Go Insane. On with the Horns! Masquerade! Now Rise Like Ash of Burned Cane. – Rise Like Ash of Burned Cane – Floating High. Beyond Terrain. Over Clouds to the Astral Plane. Where Rivers o’ Rum … Read more
Congratulations! You have finally reached the point in your career where you are ready to open your own dental practice. You may now find yourself wondering… what’s next? Owning and operating a practice is the ultimate goal of many providers, but it can be tough to know where to start. Let’s break down everything you … Read more
Dental issues don’t forgive anyone. Almost everyone suffers from some dental problem or another at least once in their life. This means a visit to an orthodontist is inevitable for orthodontic treatment. So, you must make the patients’ experience as pleasant as possible. Apart from considering your reputation, your patients will look at some factors … Read more
If you’re not getting enough calls for your dental business, it’s time to take a step back and re-evaluate your marketing strategy. There are several strategies that can be used to attract more callers, like hiring dental digital marketing companies. This blog post will discuss and walk you through nine of the most effective methods. … Read more
Interested in contributing to Oral Health Group’s blog? Email marley@newcom.ca for more information!
Were you aware that 75% of Canadians want their employers to address workplace mental health? There’s no doubt that the world’s views on mental illness have come a long way, but the general workforce still thinks that organizations have further to go. But it’s not just the will of the people that should make you … Read more
Some years ago, a widely read magazine published a writer’s first-hand account of going to 50 dentists and getting almost as many different diagnoses and treatment plans, ranging in cost from under $500 to nearly $30,000. The author’s conclusion, no doubt shared by millions of readers: “Dentistry is a stunningly inexact science.” The kindest interpretation … Read more
How social media tactics can help market and grow a dental practice When we think of technology and its impact on the dental industry, we can’t ignore the importance of social media. Has your dental practice already jumped onto the social media bandwagon? Are you looking to steer your office’s presence in a more professional … Read more
Staying connected with peers has always been a way for humans to thrive in their chosen professions while improving their social lives. In the digital technologies and online operations age, networking with peer groups has gained importance like never before. As dentists, successful networking with other dental professionals will enable you to not only stay … Read more
Many dentists look to grow their practices much like any other small business owner might seek to expand their customer base and reach beyond their current revenue stream. Although dentists have the ability to provide quality care, they often lack the business skills needed to run their practices efficiently. This can lead to problems such … Read more
In last month’s blog, I asked the crucial question whether you can still be happy in private practice. I believe you can and how you achieve it is something I will explore in upcoming blogs. However, before we move into that realm, there is an even more fundamental question that dentists should consider. Namely, are … Read more
Interested in contributing to Oral Health Group’s blog? Email marley@newcom.ca for more information!
Marketing is not what it appears. Dental practice owners and managers (and, to be fair, most other business people as well) tend to view marketing as synonymous with promotion. In reality, it is much more than that. In fact, some of the most powerful aspects of marketing are much more subtle and strategy-based. Here are … Read more
It is always interesting to observe how perspectives change from one generation to the next. While consulting with a dentist in Ottawa approximately 10 years ago, a 4th-year dental student dropped by. An ambitious person, she was already exploring the path for potential associate opportunities when she graduated the following year. We chatted and she … Read more