How to Create SEO & Patient Friendly Design for a Dental Clinic

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In response to the development of telemedicine solutions and other innovative healthcare technologies, having a website for a dental clinic is a must. What’s more,  a website that is able to drive conversions should both meet modern design and SEO requirements, plus be user-friendly, come with no bugs and save patient’s time. In this article, … Read more

Bringing Patients Back to Your Dental Office During the COVID-Era

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We live in very uncertain times. With the spread of COVID-19 in late 2019 and throughout 2020, we are now all living in a world of variants. Just as society was really beginning to feel like we could start getting back to normal, cases of COVID-19 variants such as the delta variant have people all … Read more

Is It All Instaworthy?

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Social media is a blessing and a curse, but either way, it’s the way of the future (and so are you!). Caps off to you! You’re about to graduate during a global pandemic, and as you patiently await the ink to dry on your diploma, you’re perhaps contemplating switching your personal social media platforms over … Read more

3 Great Examples of Dental Business Newsletters

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Do you run a dental practice and wish to promote it with newsletters?  No doubt, email marketing for dentists is a great way to promote this kind of business, tried and tested by many clinics all over the world. But how do you approach it in a proper way? How do you obtain new customers … Read more

All About the Concierge Practice and Personalization in Dental Care

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Concierge-style dental offices saw a massive influx in 2020, and they’re here to stay. According to a recent report, the concierge medicine market size will reach $1.93 trillion in 2025. Certainly, COVID-19 played a considerable role in its rise in popularity. Many dental offices were scrambling to accommodate social distancing and remote working. As a result, … Read more

Weekly Wisdom: Is Your Social Media Boring?

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  Angela Mulrooney returns to Weekly Wisdom to share with us how you can improve your social media presence to make it more fun and interesting for your patients.     Subscribe to Oral Health’s weekly e-newsletter to have the latest episode delivered straight to your inbox every week!  

Playing the Game of Employee Roulette?

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You have dramatically increased salaries…you offered thousands of dollars as a signing bonus…and now, you are spinning the wheel yet again…waiting to see if you will still have all your employees at work today. Welcome to the world of employee roulette! If you get through this round, you can choose to do it all over … Read more

180° Shift: How To Check If You Are Up To Date With Dental Trends?

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In this ever-changing world, keeping abreast of the latest technological trends is no small feat. As dentists, we have to find innovative ways to improve patient flow and revenue while juggling our time between patient care, practice management, and continued professional education. While keeping up to date with the latest technological trends in the dental … Read more

5 Challenges Dentists May Face During Their Career

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Dentistry is a very rewarding profession, but it does have challenges. A lot of the challenges you will face in your career will be unique to your practice and patients – but there are some common themes. The more aware you are of the common challenges you might face, the better prepared you will be … Read more

Let’s Get Real: 5-Plus Ways to Inject Authenticity Into Your Practice and Attract Loyal Patients

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“Authenticity,” as defined by Merriam-Webster, is about being “true to one’s personality, spirit, and character.” The daily onslaught of information has naturally led to consumers craving authenticity now more than ever before. Yet, by its very nature, marketing is not inherently authentic, sincere, or genuine. It is a dog-eat-dog competitive world, whereby brands compete against … Read more

Dangerous Oral Health TikTok Trends

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TikTok is one of the most popular social media platforms of our time, with over half a billion active monthly users worldwide. Many people turn to this social network to stay up to date on the latest trends, tips, and, above all, to be entertained. It has also been identified as a source for personal … Read more

Everything About Email Marketing for Dentists

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Today, businesses that invest in marketing are thirteen times more likely to see a positive return on investment. Internet marketing is no less important for business growth because almost everyone now searches for and purchases services and products on their mobile devices. As a result, if you want to grow and earn a consistent income … Read more

Your Leadership Mettle is Being Tested!

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After an early summer that seemed so promising, signs of a 4th wave are leaving all of us wondering what is next. How will we end 2021 and how will we begin 2022? Let’s face it…business planning has likely never been more challenging than it is right now! The impact on dentistry has been a … Read more

To App or Not to App

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Technology has made its way to the healthcare industry, changing the way patient care is handled on a variety of levels. Telehealth and teledentistry are two prime examples. Though they were already on the rise, the COVID-19 pandemic created a boom in telehealth, with 46 percent of patients saying they use telehealth for some visits, … Read more

Emerging Ergonomic Risks To Dental Professionals

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Dentists have always needed to take care of their posture. Many dental procedures and surgeries involve some element where craning the neck, twisting the body, and taking unnatural posture can be encouraged. However, with a new Boston University analysis highlighting the face of modern dentistry changing to incorporate digital checkups and robot repairs, the threats that … Read more

Top Tips for a Great “About Us” Section on Your Dental Website

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You want your website’s home page and service page to look fantastic. All too often, everything else is dismissed as unimportant. Yet, over half of website visitors want to see the “About Us” information. It is most likely one of the most visited pages of your site, and it can significantly influence people’s opinion of … Read more

Do You Have a Xerostomia Strategy? Dealing Better with Dry Mouth Patients Starts with Creating a Screening, Diagnosis and Management Protocol

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According to the Cleveland Clinic, an estimated four million Americans have Sjögren’s, a systemic autoimmune disease that affects the entire body. Characterized by extensive dryness in the mouth and around the eyes, other complications include profound fatigue, chronic pain, major organ involvement, neuropathies, and lymphomas. Do we know how to support and manage this? Sjögren’s … Read more