It is an interesting contradiction to talk to dental students about the importance of learning about the business side of dentistry. The response I receive to offering training on management, human resources, marketing and financial planning is that they are so stressed focusing on the clinical components they need to earn their degrees, they don’t … Read more
The dental industry is getting more and more competitive every year; not only is it getting harder to keep your current patients, it is getting difficult to acquire new patients. One of the best ways to acquire new patients is having an outstanding online presence. How Do I Get My Business Online? Just having a … Read more
Interested in contributing to Oral Health Group’s blog? Email marley@newcom.ca for more information!
Dentists and hygienists are often busy with day-to-day tasks, including managing patient records, keeping financial information updated, supervising the team, implementing different procedures, and even working on marketing and PR. But what if we told you that running your daily operations can get easier if you take a data-driven approach to them? Not sure how … Read more
I was recently asked by a dentist to look into my crystal ball and tell them what I see for the future of dentistry. We know that when one is trying to predict the future, one must be prepared to be wrong more often than they are right! Still, it is always fun to play … Read more
Even if you are a good dentist, there is no guarantee that your business will prosper unless you implement effective dental marketing strategies and use local ads to boost brand awareness. You should not waste your resources marketing to the general public. Focus instead on your target group. If you offer quality service at a … Read more
Visiting the dentist on a regular basis is important for good oral health maintenance and management. Before the pandemic, dentists were seeing patients anywhere from every 3 months to every 2 years, depending on the individual’s requirements. However, since the onslaught of COVID-19 many appointments had to be cancelled and rearranged. Now, as we emerge … Read more
A website reflects the level of service that a business can provide to its clients. A website serves as a business card, a shop, and the credentials for a firm reputation. A great dentist website covers a wide range of themes and highlights the services properly. Due to this, it attracts more visitors and generates … Read more
Times have changed and dental clinics have too. Long gone are the days when a dental office was equipped with giant needles, foot-powered dental drills and disappointing results with increased pain and discomfort for patients. Now modern technology has changed the overall experience of dental clinic visits by introducing new, painless tools and techniques, as … Read more
Interested in contributing to Oral Health Group’s blog? Email marley@newcom.ca for more information!
Most dentists and practice managers know exactly how many new patients they acquired in the past year. However, far too many are unable to answer this simple question: Exactly how much is a patient worth? More importantly, which patients are the most valuable to your practice – and how can you attract more of them? Understanding patient … Read more
We know the world is showing signs of re-opening and that is a time for cautious optimism. Cautious because it seems we have been down this path before only to have a new variant push us back. But optimism may feel strong as maybe…just maybe…this time we will be in a better position to avoid … Read more
The pandemic has affected everyone around the world in one way or another, and we’ve all had to make changes to adapt to this new normal. For many of us, staying indoors more and limiting the locations we visit has been part of our efforts to stay safe. But the impact of this is that … Read more
Dawson has 5 requirements for occlusal stability. The first is that there are stable contacts on all teeth of equal intensity in centric relation. So what is centric relation. It is relationship of the mandible to the maxilla when the properly aligned condyle-disc assemblies are in the most anterior-superior-medial position in the glenoid fossa. This … Read more
Organizing the Organization A team that performs well is a team that is organized. In a busy dental office, is there time to organize the organization? Professional and personal lives alike, one must make the time. An office with well-polished systems and a high-performance team that can make things happen through the thick and thin … Read more
Interested in contributing to Oral Health Group’s blog? Email marley@newcom.ca for more information!
Dentistry as a career choice has often been overlooked by younger generations. On the other hand, however, dentistry is one of the top 10 career options in the US, according to the 2021 US News and World Report. From financial independence, to job satisfaction, and the ability to have a balanced life, becoming a dentist can … Read more
Have you ever regretted signing a contract? If so, you probably found yourself thinking, “if only I had known about that in advance.” You certainly do not want to experience contract regret when hiring a third-party individual or firm to market your dental practice. Here are some of the most relevant questions to ask before you commit. … Read more
We all know how important dental hygiene is—but we don’t always know which clinic is best suited for us. So what do we do? We Google it and book an appointment with the clinic that appears at the top of our search results. This is what good-quality content does for dental services. It helps maximize … Read more
We know the pandemic has had a profound impact on the dental profession. Hygiene, in particular, has been hit hard, with a number of hygienists seeing it as a sign to change careers. The resulting labour market has seen dentists jumping over each other, pushing salaries ever higher to make sure they had someone—anyone—available to … Read more