The International Dental Show (IDS) is the leading dental business summit, showcasing the latest innovations in the dental industry. The dental community gathers from across the globe to discover state-of-the-art technology that will shape the future of dentistry. IDS 2025 is taking place in Cologne, Germany, from March 25-29. Over 1,700 exhibitors from across 60 countries will be … Read more
The Pacific Dental Conference (PDC) is a must-attend event for dental professionals across Canada as the largest dental conference in the country. PDC is where learning, networking, and innovation come together. PDC 2025 is taking place at the Vancouver Convention Centre from March 6-8. Conference attendees will get to explore the latest in dental technology, products, and services … Read more
Life as a dental student is all about balance. For me, there’s the academic side—full of exams, lab work, and lectures—and then there’s the social media side, where I share my journey, throw in some dental puns, and occasionally wonder if caffeine can be counted as a meal. The question I get asked most: How … Read more
In today’s digital landscape, a dentist’s online conduct can have significant implications, extending well beyond the walls of a clinic or office. Professional, ethical, and legal obligations for dentists also apply to their online activities. Inappropriate behavior online, whether on personal accounts or professional pages, can harm patients, tarnish a professional reputation, negatively impact public … Read more
Previously, we discussed the ever-evolving Google Quality Control guidelines, specifically EEAT, which stands for “Experience, Expertise, Authoritativeness, and Trust.” Now, we want to get you and your practice acquainted with another tenet of Google’s QC that can significantly benefit your business and its search rankings: YMYL. What is YMYL? Your rankings are only as “good” and … Read more
The fourth Canadian Dental Student Conference (CDSC) is taking place on January 10-11, 2025, at the Fairmont Hotel in Vancouver, Canada. By attending, Canadian dental students will have the opportunity to expand their dental knowledge with keynote speakers, sessions and workshops, and many networking events. This bi-annual conference is hosted by the Federation of Canadian … Read more
Dental technologies represent a big industry. Grand View Research projects this $11.2 billion market will grow 6.3% annually, worldwide between 2024 and 20301. The global research and consulting firm credits keen expansion to a growing need for services, driven by an aging population, as well as evolving medical tourism and the launch of myriad government … Read more
Google search is a moving target. The search engine giant makes thousands of improvements to its algorithm each year. These updates matter because they provide a framework for quality content that “shows up” in results. If your content does not align with these updates, you will not “be seen.” The difficulty here is that with … Read more
In the realm of healthcare, including dentistry, policy decisions have a profound impact on practitioners, patients, and the overall delivery of services. Dental professionals play a crucial role in shaping these policies by actively participating on boards. This article explores the significance of dental professionals’ involvement in policy development and advocacy. The Importance of Board … Read more
Do not underestimate phone call etiquette and service. Ensure all, including new staff, know how to respond to calls. Support quality calls with regular training on phone call “hygiene” and standards.
The Oral Health Journal has been in the forefront of dental education and technology transfer throughout its 114-year history of continuous publication. It has introduced new concepts, innovative materials, and novel techniques, reviewed and substantiated (or repudiated) existing procedures, and provided an effective national forum for moving the dental profession forward, focusing on both the … Read more
Have you ever wondered if your patients understood what you were trying to tell them? Most patients have a layman’s understanding of good dental hygiene practice: brush twice a day, floss daily, use anti-cavity toothpaste and mouthwash. When it comes to explaining the more complex concepts, a standard answer with medical jargon may leave them … Read more
Next Gen of the Month is a monthly Q&A with a dental student or new dentist where we ask them about their experiences and accomplishments thus far in their dentistry journey. This month we are featuring Rachel Wengle, a dental student at Schulich School of Medicine & Dentistry who has gained a large following on social media … Read more
While this is the first issue of Oral Health I have worked on as managing editor, after spending five years in other roles at the publication, I continue to be astonished by the many amazing things dental professionals can do. The observation isn’t limited to dental procedures, either. Not only do you dedicate yourselves to … Read more
Intuitively, we know that priority needs to be placed on recruitment, education, and practical training to meet the growing demand for jobs in the dental industry among Canadians. While it’s clear that expanding the pool of dental professionals will help alleviate the strain, there are notable concerns regarding traditional education programs. Geographic Limitations: Students are … Read more
The “How’s,” “What’s,” and “Why’s” of Successful Dialogue Successful social media efforts are a sum of many parts and are themselves a vital part of an overall strategic marketing and communications program. As such, tracking key performance indicators related to “reach” alone is not sufficient. The number of visitors to your channels who consume content … Read more
The internet has made the world smaller, connecting us in ways unimaginable just a decade ago, and this has served to forever change the endodontic educational model. Specifically, online endodontic education takes on a variety of forms, such as online courses, webinars, podcasts, and YouTube videos. Additionally, online education is offered on discussion forums and … Read more
In December 2022, an Ontario dentist posted two videos of themselves on TikTok. The words “Dr.”, “Dentist,” “DDS,” and “doctor” identified the user’s account. In the first video (about 7 seconds), the dentist is in an office setting with diplomas framed behind them, dressed in scrubs and wearing a medical mask. The soundtrack plays a … Read more
Michael Carabash, dental lawyer with DMC, speaks about the dental volunteer outreach trips to the Caribbean that he organizes for dentists, hygienists and students across Canada. Newcom Media Inc · Episode 13 – How To Be a Selfish Dentist Read the audio transcript below: Dr. Luisa Schuldt (LS): Hi everyone. Welcome to Brush Up, presented … Read more
Communicate specific certifications, licensing, and experience with the particular product that you offer. Some consumers may be new to these treatments at the dentist’s office. Clearly communicating your expertise resolves market confusion. Promote complementary knowledge and skills that are distinctive to dentistry.