For those of you who recognize the name Medtronics from your use of rhBMP, I’d urge you to visit the accompanying link…..CLICK AWAY My persistence with OH on getting them to build a robust iPHONE and iPAD app will most likely get me a pink slip, but in the immortal words of those with no … Read more
I suggest you read this first……CLICK………..then ask yourself. In a world of upheaval, economic uncertainty, will your client base expect greater and greater innovation from you in regard to educating them on their needs………the old saw of making them want what they need is moving into a entirely new realm of educational platforms, from smart … Read more
Copy genius – it reads faster and in this sound byte era enacts greater impact than “if I see further, it’s because I stand on the shoulders of giants.” A few years back, it became apparent to those of us geeky enough to pay attention to the tech world, that “cloud computing“, mobile information and … Read more
From Dental Tribune April 6th, 2011 Everyone is aware of the state of the economy and the effect it’s had on the dental profession. Let’s face it, 2009 – 2010 was tough for dental practices nationwide. We can “put our heads in the sand” and make excuses for what is happening in our practices or … Read more
A worthy read if you want to be “The Dental Office” Guy Kawasaki may be the Dale Carnegie of the technology age. While Enchantment is peppered with references to PowerPoint, Facebook, and other 21st century topics, much of the wisdom is as timeless as what you’ll still find in How to Win Friends and Influence … Read more
For some this may not seem remarkable, they’ve been doing it intuitively for years, but for others, it may be a revelation….. From Dental News……A dentist’s book advising dental practices to manage according to the leadership techniques of legendary Mongolian warlord, Genghis Khan, has won oddest book title of the year. Image via Wikipedia Managing … Read more
Dental Practice Solutions is an excellent website owned and run by Debra Seidel-Bittke. Her latest blog posting is the title of this entry…..here’s a little about Debra and this blog posting on Case Acceptance is readable with a simple click on BLOG on the website……..looks like a winner for a local study club to me…..get … Read more
It’s hard to pay attention when you’re focused on a reverse image in a rhodium mirror prepping the margin of the distal seat of an inlay onlay for a 2.7, and yet, we must. Dentistry is evolving at an alarming pace. Digital technologies, lasers, CAD/CAM, are bringing product and technique to the market in a … Read more
March 17, 2011 – Press release Downers Grove, IL -Industry-leading dental website and Internet marketing expert, Officite, has been selected by the American Dental Association (ADA) as the first corporate provider to offer web-based ADA patient education brochures and Toothflix videos. Through the new collaboration, dentists can educate patients with trustworthy and respected, ADA-branded online … Read more
The purpose of this entry has nothing to do with the iPAD2 – rather it has everything to do with how to market, how to create the perception of need, the nuance and subtlety of want and the reality that when to market is equally as important as how to market. CREATE THE BUZZ……….marketing in … Read more
VIDEO FACE CHAT IN THE TREATMENT ROOM iPAD2 PLAYBOOK COGITATE, CEREBRATE, LET YOUR NEURONAL SYNAPSES CRACKLE, IT’S A BRAVE NEW WORLD ALDOUS HUXTABLE Related articles Taking it to the streets – PART DEUX (blogohj.oralhealthjournal.com) Medical Errors and How Doctors Thimk (psychologytoday.com) BlackBerry PlayBook video chat app work-in-progress admits exec (slashgear.com) BlackBerry PlayBook to get FaceTime-like … Read more
Kind of a quick and dirty way of pasting together a promotional piece, but it’s on the use of social media in dentistry and thus of value to many.
If I said Dental Air Force to you, you’d assume I was referring to the dental division of the Canadian Air Force, you know, the one still using bi-planes and F-18’s with wings that fall off… however, www.dentalairforce.com is an interesting site showcasing an interesting device developed by Dr. Piero Image via Wikipedia – I … Read more
From Dental Tribune – Dental Tribune is a large global dental publishing entity – very much worth a visit to www.dental-tribune.com – I personally enjoy their ePaper section…the following article is from DT. Sally McKenzie is CEO of McKenzie Management. by Sally McKenzie I shudder when dentists say to me, “I just don’t know what … Read more
When was the last time, Doctor, that you entered your office reception area through the front door just the way your patients do? Many of you enter the office by a rear or private entrance to avoid walking through a reception area filled with patients. I would like to suggest a reality check. Imagine yourself … Read more
Facebook is reframing it’s look; it was never intuitive or user friendly, but it was long overdue for a visual overhaul and that is launching……..the use of newsletters is old hat in dental marketing…..what Facebook and Twitter offers is 24/7/365 newsletters and customer service and familiarity which builds and brands loyalties………….check out the following article. … Read more
by Linda Zdanowicz from Exceptional Dental Practice Management “Ethics is all about spiritually healthy people in socially harmonious relationships.” ~Tom Morris~ When I read Tom’s definition of ethics I can’t help but think that we can’t have one without the other. A spiritually healthy person will quickly reject and leave a socially unharmonious workplace…or she … Read more
by Debbie Seidel-Bittke The dental hygiene department is one of the biggest parts of every successful dental practice! Many dental practices have dental hygiene departments that do not produce at least 30% of the total office production. Why does this occur? Does the hygiene department have numerous cancellations each day? Does the hygiene department co-diagnose non-surgical … Read more
There no simple answers to most things, but as social networking takes unrelenting hold and as the competition on the street between dental offices sitting kitty corner to each other at every intersection of N. America starts looking like Starbucks and Timmies…..tis time to reduce the search for the ideal webdesigner to an elemental quest……like … Read more
But I remember Sandie from U of T when Barry Korzen was assistant dean of continuing education and alumni affairs and the unique programs she orchestrated. In today’s economy, this business approach to the business of dentistry is crucial…………..look into it. Deadline for registration February 10, 2011 Registration Form Below – Return by email … Read more